smoldering crisis warning signs
March 28, 2017

Smoldering crisis: Early warning signs and how to respond

Warren Buffet once aptly explained the effect of crisis management, saying “it takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” While a reputation can be ruined in just five minutes, more often than not, the issue that brings an organization to

March 23, 2017

9 Tips for a great media interview

Your company just made a huge announcement and you’ve received multiple inquiries for media interviews. What’s next? Don’t panic. With the right preparation, you will be ready to speak confidently and clearly, showcasing your brand and establishing yourself as a thought leader in your industry. Here are 9 tips for a great media interview: Develop

March 14, 2017

Sunshine and Open Records

The weather forecast may not reflect it, but it’s national Sunshine Week. It’s an annual effort by the American Society of News Editors and the Reporters Committee for Freedom of the Press to urge open records and government transparency. It’s also a reminder that Massachusetts has a new open records law. The new statute went